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Our Blog Collection
Here we have our collection of information. We provide details of our visits to the farms where we source our grass fed meats from, news articles, farming, science, and more.
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How we make our Chocolate gift boxes
Deciding which chocolates go into our chocolate gift boxes. Before we put together our boxes of chocolates we must decide which flavours go into them. We sell our chocolate gift boxes both in store and online, however it is in store sales that really help drive the direction as you can pick up peoples reaction in real time, both positive and negative of course, something which sadly cannot be done online. Often the chocolates that people look at excitedly are the most beautif


Ruxstons Organic Pasta Story
Introducing Pasta d’Alba We’re delighted to announce that we are now importing pasta from a family business called Pasta d'Alba, from Alba in Piedmont, Northern Italy. I’ve spent a fair bit of time in Northern Italy over the years through my work with a chocolate company called Boella and Sorrisi based there, but interestingly I didn’t discover Pasta d’Alba there, I actually came across it in Ljubljana, Slovenia. Last summer, during my honeymoon, I found myself browsing local


Why we set up Ruxstons - The History
Ruxstons was co-founded in 2021 by myself Gabriel Purdey, and my brother Fraser. We share the same business, but our reasons for starting it aren’t identical, I can only speak for my own reasons, and for me, it came down to two things:
I wanted to bring exciting, high-quality food to people in a down-to-earth environment.
I wanted to create something entirely from scratch.


Ruxstons Coffee Shop, Wellington
After about six months of running Ruxstons in Wellington, a good friend of mine, Wendelinn Wilkins, offered us the use of a spare coffee machine of hers. She thought that offering a few takeaway coffees alongside our existing business might really help things along. As it turns out, Wendy’s instinct was spot on. What began as one table tucked into a cold corner—with a couple of loyal people nursing takeaway cups and trying to ignore the lack of heating—has grown into somethin
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